People ask me this almost as often as they ask about websites, and usually in the same breath: you build sites, you clearly get the internet, so will you run our Facebook and Instagram too? The answer is no, and I think you deserve the real reason, because it is more useful than a polite dodge and it might save you some money.
It is the same reason I do not sell SEO retainers. Social media management never ships and never finishes: there is no launch day, no moment where the thing is built and stands on its own. It is a treadmill, and the people who are great at it are great precisely because they love the treadmill. They live on the platforms anyway, they feel trends before the rest of us see them, and posting is play for them, not work. That is a real skill and it deserves real respect (and real money). It is also not my skill, and I would rather say so plainly than fake an enthusiasm I do not have. Paying someone to do a job they would rather not be doing is how you end up with a business page that posts like a hostage: technically present, visibly counting the days. You deserve better than anyone's half interest, especially mine.
None of this means social media is a waste of your time. I wrote a whole page about the difference between the hook and the net: social is the hook, and for a local business it is a good one. A page that shows recent real photos, answers its messages, and posts every week or two tells people you exist and you are alive, and that is most of the job. Here is the part the industry does not advertise: for a small local business, that job rarely needs a manager. It needs twenty honest minutes a week and a camera roll. A real photo of today's work, posted with two plain sentences, beats a polished graphic from an agency every single time, because people can smell the difference between a business and a brand deck. If you truly hate doing it, hire someone who loves it, and pay them properly. But do not hire someone because you were told a business your size needs a content calendar. Mostly, it needs proof of life.
The words, though? The words I will do all day, because copywriting is building: written once, it keeps working with nobody feeding it. Your site copy. Your service pages. The about page nobody wants to write about themselves. The review-ask text you send after every happy customer. And if the blank caption box at 9pm is the thing you dread, I will draft you a month of post copy in one sitting, so posting becomes paste-and-go: you supply the photo from the day's work, the words are already waiting. That is a project with a finish line, and I like those. (Copywriting is on my menu from $150 a page; the month-of-posts sitting gets quoted like any other project, in writing, in the client portal.)
So the division of labor is clean, and it is the same one that runs through everything I build: I make the net, and I will write the words that go out with the hook. The throwing is yours, or it belongs to somebody who honestly loves the scroll. Twenty minutes a week, real photos, words already written: that is a social media strategy most small businesses never get from a retainer, and it costs you almost nothing. Keep the net in good repair (that part is mine), and keep fishing.
More straight talk: do you actually need a website?, is SEO worth it?, and should you build it yourself? Or read the whole series.